For every donation made to ten hand picked charities of Dan and his team’s choice, they will match donations up to a total of $1,140,000.
Last year the campaign raised over $4.5 million for these charities. So far over $100,000 has already been raised by the charity drive for 2018.
Over on his blog, Dan goes into more detail about what drives him to run this initiative each year.
“I’ve gone through several existential crises about my future as a poker player, mostly being uncomfortable playing a negative sum game which doesn’t contribute to society. Largely in part due to this drive, all those concerns have dissipated. I still genuinely love to play poker, and am thrilled that due to this drive, I can use my favorite thing to make a tremendous impact on the world” Dan said in this blog post.
You can read more about the charities and how to donate here.